Zen Massage Talking Points:
•   Low investment
•   No Contracts / No Membership Fees for clients and a “unique & positive” relationship    with massage therapists and staff
•   Simple build out – reception area and 9-12 massage rooms
•   Concept can operate in relatively small footprint 2000 – 2500 square feet
•   Usually ramps up quickly
•   Compelling alternative to expensive spas that charge double or triple the retail price for a similar service.
•   More and more people are recognizing the benefits of therapeutic massage.  Historically it has not been affordable to the masses.
•   Not usually difficult to recruit staff – go directly to schools. Therapists find the concept refreshing and fair.

As a Zen Massage center franchisee you will carry little to no inventory, invest a reasonable amount of money and be the first in many cases in your market with the concept that everybody’s talking about.

THE MASSAGE INDUSTRY:
Industry statistics: According to The American Massage Therapy Association
•   Consumers now spend between $6 and $11 billion annually on visits to massage therapists.
•   Doctors and consumers are increasingly turning to massage as an adjunct to regular health practices
•   The Spa industry employs almost 300,000 full-time and part-time people and is growing at an annual rate of 20% each year.