Since 1986, NaturaLawn of America continues to be the only nationwide natural, organic based lawn care franchise opportunity providing a safer and healthier alternative to traditional chemical lawn care services.  As the original innovator of organic-based/biological products and services in the United States, we are the recognized leader in our industry.  Our exclusive and proprietary line of organic-based products addresses the concern to protect and preserve our environment and this provides our franchisees a unique and powerful marketing difference within the lawn care industry.  The franchised business will be a lawn care service that uses organic-based/biological treatments instead of high soluble salt fertilizers and excessive synthetic pesticides.  Your primary service will be lawn care to residential, commercial and government-owned properties.