Women are moving into the business world in a strong way, challenging traditional views that entrepreneurialism and business ownership is a male-dominated environment.

Growth of Female Franchise Owners

Statistics are showing that women are opening more business than men and they are creating more jobs than men, especially in the world of franchising. According to the National Association of Women Business Owners, more than 11.6 million companies, employing approximately 9 million people, are owned by female entrepreneurs. In all, these female-owned businesses generate over $1.7 trillion in revenue each year.

Over the last 20 years, women-owned businesses increased by approximately 114 percent, while the growth rate for all businesses saw only a 44 percent increase. This is a growth rate of more than two and a half times the national average increase.

So, why is it that women make for ideal business owners? Franchising expert, Derek Cafferata, CEO and President of All State Franchise Finders, shares a few reasons why women make for great entrepreneurs.

People-Oriented

“Women possess unique nurturing skills,” says Derek Cafferata. “They are great at building relationships, developing individuals and creating a team environment.”

These people-oriented skills are evident when building relationships with staff, customers and other businesses. Women are able to create a solid network around themselves and their business, increasing the likelihood of growth and success.

Inclusive

With a nurturing, people-oriented mindset, women are very naturally aware of being inclusive with staff, customers, business contacts and opportunities.

“This attitude of inclusivity helps to create a strong network around a business,” says Derek. “It opens the business up to opportunity and interest.”

Another way women are inclusive, which ties in with being people-oriented, is that women are great at making all employees feel included in the business. A huge help to the success of any small business is building a team who feels like they are an integral part of the business, welcome to share thoughts and ideas.

Attention to Detail

Every small business owner will tell you, that to succeed, you need to wear many hats in the building stages of a business. Attention to detail is vital to reducing mistakes that can be costly in the long run.

Attention to detail may be in setting up systems, implementing needed change, setting internal controls or reading the current market trends.

Calculated Risk-Taking

In the world of the entrepreneur, risk-taking is all part of the process. “Sometimes women are perceived as being risk-averse,” says Derek. “However, this is a common misconception. Women are simply more calculated with their risk-taking.”

Realistically calculating and identifying between risk and opportunity is key. While men may consider themselves risk-takers, women are more likely to see an opportunity where men see risk.

Franchise Experts ALLSTATEFF.COM

All State Franchise Finders are the leading franchise experts in the country. They deal with a large number of entrepreneurs looking to become franchisees, guiding them through the process of franchise selection, financing, training, set-up and development. Having dealt with many people from every walk of life, the team at ALLSTATEFF.COM are the team to contact when considering the world of franchising. For more information or to contact All State Franchise Finders, call 1-800-544-2161 or visit allstateff.com today.